International Journal of Multidisciplinary and Scientific
Emerging Research (IJMSERH)

|Peer Reviewed, Refereed & Open Access Journal | Follows UGC CARE Journal Norms and Guidelines|

|ISSN 2349-6037|Approved by ISSN, NSL & NISCAIR| Impact Factor: 9.274 |ESTD:2013|

|Scholarly Open Access Journal, Peer-Reviewed, and Refereed Journals, Impact factor 9.274 (Calculated by Google Scholar and Semantic Scholar | AI-Powered Research Tool | Multidisciplinary, Quarterly, Citation Generator, Digital Object Identifier(DOI)|

Article

TITLE The Virtuous Circle: Analyzing the Impact of Corporate Social Responsibility on Brand Reputation and Customer Loyalty in the Digital Age
ABSTRACT yyyyyyyyy
AUTHOR Dr. A. Joy Associate Professor, Department of MBA, Ethiraj College for Women, Chennai, Tamilnadu, India
PUBLICATION DATE 2026-03-06 18:21:44
VOLUME 14
ISSUE 1
DOI DOI: 10.15662/IJMSERH.2026.1401017
PDF 17_The Virtuous1.pdf
KEYWORDS
References oooooo