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International Journal of Multidisciplinary and Scientific
Emerging Research (IJMSERH)

|Peer Reviewed, Refereed & Open Access Journal | Follows UGC CARE Journal Norms and Guidelines|

|ISSN 2349-6037|Approved by ISSN, NSL & NISCAIR| Impact Factor: 9.274 |ESTD:2013|

|Scholarly Open Access Journal, Peer-Reviewed, and Refereed Journals, Impact factor 9.274 (Calculated by Google Scholar and Semantic Scholar | AI-Powered Research Tool | Multidisciplinary, Quarterly, Citation Generator, Digital Object Identifier(DOI)|

Article

TITLE A Study on the Role of Social Media Advertisement in Customer Engagement
AUTHOR Dr Helen Roselin Gracy. S, Charan S, Harish Kamakoti C R ssociate Professor, Sri Sairam Institute of Management Studies, Sri Sairam Engineering College, Chennai, India Scholar, Sri Sairam Institute of Management Studies, Sri Sairam Engineering College, Chennai, India Scholar, Sri Sairam Institute of Management Studies, Sri Sairam Engineering College, Chennai, India
PUBLICATION DATE 17-07-2025
VOLUME 13
ISSUE 3
DOI DOI: 10.15662/IJMSERH.2025.1303015
PDF pdf/2025/7/15_A Study on the Role of Social Media Advertisement in Customer Engagement.pdf

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