International Journal of Multidisciplinary and Scientific
Emerging Research (IJMSERH)

|Peer Reviewed, Refereed & Open Access Journal | Follows UGC CARE Journal Norms and Guidelines|

|ISSN 2349-6037|Approved by ISSN, NSL & NISCAIR| Impact Factor: 9.274 |ESTD:2013|

|Scholarly Open Access Journal, Peer-Reviewed, and Refereed Journals, Impact factor 9.274 (Calculated by Google Scholar and Semantic Scholar | AI-Powered Research Tool | Multidisciplinary, Quarterly, Citation Generator, Digital Object Identifier(DOI)|

Article

TITLE The Role of Competitive Intelligence in Product Strategy: A Study at Alyouneed
ABSTRACT Abstract
AUTHOR G. Janani, Dr. M. Kotteeswaran II MBA, Department of Management Studies, School of Management Studies, Vels Institute of Science, Technology and Advanced Studies (VISTAS), Pallavaram, Chennai, Tamil Nadu, India Associate Professor, Department of Management Studies, School of Management Studies, Vels Institute of Science, Technology & Advanced Studies (VISTAS), Pallavaram, Chennai, Tamil Nadu, India
PUBLICATION DATE 2026-10-20 20:22:46
VOLUME 14
ISSUE 4
DOI DOI: 10.15662/IJMSERH.2026.1404003
PDF pdf/2026/10/3_The Role of Competitive Intelligence in Product Strategy A Study at Alyouneed.pdf
KEYWORDS
References Reference